Do you think about your business model often? No? Well, you’re not alone. It’s not something that is top of mind for most people. Or, is it? You probably spend a lot of time thinking about how you are going
Why a marketing statement should be the first step in your marketing plan
I talk to a lot of solo professionals – all kinds of coaches, personal trainers, massage therapists, bookkeepers, etc, – and hands down the biggest challenge they face is trying to figure out how to market, what methods to use, and